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Home Massachusetts ZIP 01752

Food Truck Market: ZIP 01752

Opportunity Score
58 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 01752 is a car-dependent urban area. Walkability scores 8.7/20 — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 01752 is an urban area with low foot traffic. with a population of 41,647 and household incomes above the national median ($91,968). The area has 91 restaurants and just 5 food trucks — low competition with strong demand signals.

Area Profile

41,647
Population
$91,968
Median Income
+23% vs. national
Urban
Area Type
8.7/20
Foot Traffic
Car-Dependent
Median Age: 37.5 — mixed-age market, broad menu appeal.
College-Educated: 28.5% — balanced market for quality & value.

Competition

Food service establishments in ZIP 01752.

5
Food Trucks
Low competition — room to establish
1.2 per 10K residents
45
Sit-Down Restaurants
10.8 per 10K residents
46
Fast Food / Counter
11.0 per 10K residents
What this means: Food trucks are 5.2% of the food scene here (5 trucks vs. 91 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,871
Median Gross Rent
$510 K
Median Home Value
9
Bank Branches
$1.5 M deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Low Competition, Proven Demand

Only 5 food trucks registered here against 91 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits