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Food Truck Market: ZIP 04106

Opportunity Score

61 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 04106 has strong foot traffic at 13.9/20 on the EPA walkability index. Income near the national average ($86,188). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 04106 is an urban area with moderate foot traffic. with a population of 27,019 and household incomes above the national median ($86,188). The area has 81 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

27,019

Population

$86,188

Median Income

+16% vs. national

Urban

Area Type

13.9/20

Foot Traffic

Walkable

Median Age: 41.1 — older demographic, may prefer sit-down options.

College-Educated: 38.1% — balanced market for quality & value.

Competition

Food service establishments in ZIP 04106.

Food Trucks

Low competition — room to establish

1.1 per 10K residents

Sit-Down Restaurants

15.9 per 10K residents

Fast Food / Counter

14.1 per 10K residents

What this means: Food trucks are 3.6% of the food scene here (3 trucks vs. 81 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,812

Median Gross Rent

$440 K

Median Home Value

Bank Branches

$1.1 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 3 food trucks registered here against 81 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.