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Food Truck Market: ZIP 05201

Opportunity Score

63 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 05201 has decent foot traffic at 11.5/20 on the EPA walkability index. Income slightly below the national average ($59,798). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 05201 is an suburban area with moderate foot traffic. with a population of 14,998 and household incomes near the national median ($59,798). There are 28 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

14,998

Population

$59,798

Median Income

-20% vs. national

Suburban

Area Type

11.5/20

Foot Traffic

Walkable

Median Age: 45.4 — older demographic, may prefer sit-down options.

College-Educated: 26.6% — balanced market for quality & value.

Competition

Food service establishments in ZIP 05201.

Sit-Down Restaurants

10.7 per 10K residents

Fast Food / Counter

8.0 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,129

Median Gross Rent

$210 K

Median Home Value

Bank Branches

$520 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.