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Food Truck Market: ZIP 05753

Opportunity Score
72 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 05753 is a car-dependent rural area — 9.8/20 on the EPA walkability index, 0.7 points below the national average. Population sits at 11,094. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 05753 is an rural area with low foot traffic. with a population of 11,094 and household incomes above the national median ($91,659). There are 21 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

11,094
Population
$91,659
Median Income
+23% vs. national
Rural
Area Type
9.8/20
Foot Traffic
Very Car-Dependent
Median Age: 37.1 — mixed-age market, broad menu appeal.
College-Educated: 31.9% — balanced market for quality & value.

Competition

Food service establishments in ZIP 05753.

10
Sit-Down Restaurants
9.0 per 10K residents
11
Fast Food / Counter
9.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,162
Median Gross Rent
$420 K
Median Home Value
6
Bank Branches
$490 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits