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Food Truck Market: ZIP 12534

Opportunity Score
49 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 12534 is a car-dependent suburban market. Walkability scores 7.3/20 — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 12534 is an suburban area with low foot traffic. with a population of 17,176 and household incomes near the national median ($72,741). The area has 49 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

17,176
Population
$72,741
Median Income
-2% vs. national
Suburban
Area Type
7.3/20
Foot Traffic
Car-Dependent
Median Age: 46.5 — older demographic, may prefer sit-down options.
College-Educated: 27.6% — balanced market for quality & value.

Competition

Food service establishments in ZIP 12534.

3
Food Trucks
Low competition — room to establish
1.7 per 10K residents
31
Sit-Down Restaurants
18.0 per 10K residents
18
Fast Food / Counter
10.5 per 10K residents
What this means: Food trucks are 5.8% of the food scene here (3 trucks vs. 49 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,443
Median Gross Rent
$320 K
Median Home Value
8
Bank Branches
$670 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Low Competition, Proven Demand

Only 3 food trucks registered here against 49 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.

Quick Facts

Area Type
Suburban
Foot Traffic
Car-Dependent
Food Trucks
3
Restaurants
49
Bank Branches
8

vs. National Average

Median Income
-2% vs. $74,580
Walkability
-3.3 pts vs. national avg
Food Trucks
3 vs. ~3 median

Check Another Market

Or estimate startup costs with our food truck cost calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits