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Food Truck Market: ZIP 14210

Opportunity Score

65 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 14210 has strong foot traffic at 14.3/20 on the EPA walkability index. Income slightly below the national average ($51,059). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 14210 is an urban area with moderate foot traffic. with a population of 15,454 and household incomes near the national median ($51,059). There are 24 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

15,454

Population

$51,059

Median Income

-32% vs. national

Urban

Area Type

14.3/20

Foot Traffic

Very Car-Dependent

Median Age: 39.2 — mixed-age market, broad menu appeal.

College-Educated: 13.8% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 14210.

Sit-Down Restaurants

7.8 per 10K residents

Fast Food / Counter

7.8 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,050

2BR Fair Market Rent

$925

Median Gross Rent

$120 K

Median Home Value

Bank Branches

$270 K deposits

Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $130–$330 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Price for the Market

This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $51,059.