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Food Truck Market: ZIP 21239

Opportunity Score
67 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 21239 has decent foot traffic at 13.0/20 on the EPA walkability index. Income slightly below the national average ($62,650). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 21239 is an urban area with moderate foot traffic. with a population of 27,346 and household incomes near the national median ($62,650). There are 8 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

27,346
Population
$62,650
Median Income
-16% vs. national
Urban
Area Type
13.0/20
Foot Traffic
Walkable
Median Age: 37.1 — mixed-age market, broad menu appeal.
College-Educated: 22.1% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 21239.

8
Fast Food / Counter
2.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,367
Median Gross Rent
$210 K
Median Home Value
2
Bank Branches
$120 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits