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Home Virginia ZIP 23915

Food Truck Market: ZIP 23915

Opportunity Score
30 / 100 Challenging
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 23915 is a car-dependent rural area — walkability data unavailable. Population sits at 1,360. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 23915 is an rural area. with a population of 1,360 and household incomes near the national median ($50,815).

Area Profile

1,360
Population
$50,815
Median Income
-32% vs. national
Rural
Area Type
Median Age: 38.6 — mixed-age market, broad menu appeal.
College-Educated: 10.6% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,277
Median Gross Rent
$160 K
Median Home Value

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits