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Home North Carolina ZIP 28584

Food Truck Market: ZIP 28584

Opportunity Score
63 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 28584 is a car-dependent urban area. Walkability scores 4.9/20 — well below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 28584 is an urban area with low foot traffic. with a population of 14,939 and household incomes above the national median ($87,414). There are 45 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

14,939
Population
$87,414
Median Income
+17% vs. national
Urban
Area Type
4.9/20
Foot Traffic
Very Car-Dependent
Median Age: 46.0 — older demographic, may prefer sit-down options.
College-Educated: 24.9% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 28584.

26
Sit-Down Restaurants
17.4 per 10K residents
19
Fast Food / Counter
12.7 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,274
Median Gross Rent
$340 K
Median Home Value
4
Bank Branches
$440 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits