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Food Truck Market: ZIP 32459

Opportunity Score

69 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 32459 is a car-dependent urban area. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 32459 is an urban area. with a population of 22,104 and household incomes well above the national median ($101,067). With 7 food trucks and 67 restaurants, this is an active food scene.

Area Profile

22,104

Population

$101,067

Median Income

+36% vs. national

Urban

Area Type

Median Age: 46.2 — older demographic, may prefer sit-down options.

College-Educated: 35.7% — balanced market for quality & value.

Competition

Food service establishments in ZIP 32459.

Food Trucks

Moderate — proven market

3.2 per 10K residents

Sit-Down Restaurants

21.7 per 10K residents

Fast Food / Counter

8.6 per 10K residents

What this means: Food trucks are 9.5% of the food scene here (7 trucks vs. 67 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,730

2BR Fair Market Rent

$2,165

Median Gross Rent

$610 K

Median Home Value

Bank Branches

$910 K deposits

Commissary estimate: This is a higher-cost area. Monthly commissary kitchen rentals typically run $210–$410 in markets like this.

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.