Is ZIP 33142 a good market for a food truck?

ZIP 33142 scores 61/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 33142?

The median household income in ZIP 33142 is $37,900, 49% below the national median of $74,580. Lower incomes favor value-forward concepts with accessible price points.

How much foot traffic can a food truck expect in ZIP 33142?

ZIP 33142 scores 15.1/20 on the EPA walkability index, rated "Very Walkable". This is in the top tier for walkability — consistent foot traffic and walk-up customers are realistic with a recurring spot.

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Food Truck Market: ZIP 33142

Opportunity Score

61 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 33142 scores 15.1/20 for walkability — foot traffic is there. Income levels run 49% below the national average though, which puts real pressure on menu pricing. Value-forward concepts outperform premium ones in markets like this. Customers in this ZIP are price-conscious. That's not a reason to avoid it — it's a reason to price correctly from day one.

Market Summary

ZIP 33142 is an urban area with high foot traffic. with a population of 56,437 and household incomes below the national median ($37,900). There are 64 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

56,437

Population

$37,900

Median Income

-49% vs. national

Urban

Area Type

15.1/20

Foot Traffic

Very Walkable

Median Age: 40.1 — older demographic, may prefer sit-down options.

College-Educated: 9.2% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 33142.

Sit-Down Restaurants

6.4 per 10K residents

Fast Food / Counter

5.0 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,100

2BR Fair Market Rent

$1,289

Median Gross Rent

$300 K

Median Home Value

Bank Branches

$280 K deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $250–$450 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Price for the Market

This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $37,900.