Is ZIP 34238 a good market for a food truck?

ZIP 34238 scores 76/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 34238?

The median household income in ZIP 34238 is $94,583, 27% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

How much foot traffic can a food truck expect in ZIP 34238?

ZIP 34238 scores 11.0/20 on the EPA walkability index, rated "Walkable". Foot traffic is present. A consistent location near offices or transit can build a reliable customer base.

Home › Florida › ZIP 34238

Food Truck Market: ZIP 34238

Opportunity Score

76 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 34238 sits in the above-average walkability at 11.0/20 on the EPA index. Median income runs 27% above the national median — $94,583 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 34238 is an urban area with moderate foot traffic. with a population of 22,808 and household incomes above the national median ($94,583). There are 23 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

22,808

Population

$94,583

Median Income

+27% vs. national

Urban

Area Type

11.0/20

Foot Traffic

Walkable

Median Age: 63.9 — older demographic, may prefer sit-down options.

College-Educated: 47.2% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 34238.

Sit-Down Restaurants

4.8 per 10K residents

Fast Food / Counter

5.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,360

2BR Fair Market Rent

$1,828

Median Gross Rent

$530 K

Median Home Value

Bank Branches

$1.1 M deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $280–$480 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Premium Pricing Holds Here

Income levels and education rates both point toward a market that will pay for quality. Specialty ingredients, dietary accommodations, and strong branding all command price premiums in this ZIP. Don't race to the bottom.