Is ZIP 44070 a good market for a food truck?

ZIP 44070 scores 71/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 44070?

The median household income in ZIP 44070 is $85,435, 15% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

How much foot traffic can a food truck expect in ZIP 44070?

ZIP 44070 scores 10.1/20 on the EPA walkability index, rated "Walkable". Foot traffic is present. A consistent location near offices or transit can build a reliable customer base.

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Food Truck Market: ZIP 44070

Opportunity Score

71 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 44070 has decent foot traffic at 10.1/20 on the EPA walkability index. Income near the national average ($85,435). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 44070 is an urban area with moderate foot traffic. with a population of 32,031 and household incomes above the national median ($85,435). There are 87 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

32,031

Population

$85,435

Median Income

+15% vs. national

Urban

Area Type

10.1/20

Foot Traffic

Walkable

Median Age: 44.5 — older demographic, may prefer sit-down options.

College-Educated: 23.5% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 44070.

Sit-Down Restaurants

11.2 per 10K residents

Fast Food / Counter

15.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,300

2BR Fair Market Rent

$1,092

Median Gross Rent

$200 K

Median Home Value

Bank Branches

$1.7 M deposits

Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $160–$360 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.