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Home Montana ZIP 59701

Food Truck Market: ZIP 59701

Opportunity Score
68 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 59701 has strong foot traffic at 14.3/20 on the EPA walkability index. Income slightly below the national average ($60,437). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 59701 is an suburban area with moderate foot traffic. with a population of 34,232 and household incomes near the national median ($60,437). There are 64 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

34,232
Population
$60,437
Median Income
-19% vs. national
Suburban
Area Type
14.3/20
Foot Traffic
Very Car-Dependent
Median Age: 40.3 — older demographic, may prefer sit-down options.
College-Educated: 19.1% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 59701.

29
Sit-Down Restaurants
8.5 per 10K residents
35
Fast Food / Counter
10.2 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$865
Median Gross Rent
$250 K
Median Home Value
11
Bank Branches
$900 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Quick Facts

Area Type
Suburban
Foot Traffic
Very Car-Dependent
Restaurants
64
Bank Branches
11

vs. National Average

Median Income
-19% vs. $74,580
Walkability
+3.8 pts vs. national avg

Check Another Market

Or estimate startup costs with our food truck cost calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits