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Food Truck Market: ZIP 66216

Opportunity Score

80 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 66216 sits in the above-average walkability at 10.5/20 on the EPA index. Median income runs 47% above the national median — $109,714 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 66216 is an urban area with moderate foot traffic. with a population of 24,955 and household incomes well above the national median ($109,714). There are 31 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

24,955

Population

$109,714

Median Income

+47% vs. national

Urban

Area Type

10.5/20

Foot Traffic

Walkable

Median Age: 42.3 — older demographic, may prefer sit-down options.

College-Educated: 37.4% — balanced market for quality & value.

Competition

Food service establishments in ZIP 66216.

Sit-Down Restaurants

6.8 per 10K residents

Fast Food / Counter

5.6 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,410

2BR Fair Market Rent

$1,298

Median Gross Rent

$320 K

Median Home Value

Bank Branches

$370 K deposits

Commissary estimate: This is a higher-cost area. Monthly commissary kitchen rentals typically run $170–$370 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.