Is ZIP 67223 a good market for a food truck?

ZIP 67223 scores 52/100 on our food truck opportunity index — a fair market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 67223?

The median household income in ZIP 67223 is $104,028, 39% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

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Food Truck Costs Near Wichita, KS (67223)

Opportunity Score

52 / 100 Fair

Based on walkability, population density, income levels, and local business competition.

Market Profile

ZIP 67223 is a car-dependent urban area. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 67223 is an urban area. with a population of 773 and household incomes well above the national median ($104,028).

Area Profile

773

Population

$104,028

Median Income

+39% vs. national

Urban

Area Type

Median Age: 28.3 — young market, strong street food demand.

College-Educated: 15.1% — value-focused market, keep prices competitive.

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Price for the Market

This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $104,028.