How many food trucks are in ZIP 68003?

There are 3 food trucks registered in ZIP 68003. Competition is low, which is a favorable signal for operators entering this market.

Is ZIP 68003 a good market for a food truck?

ZIP 68003 scores 60/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 68003?

The median household income in ZIP 68003 is $90,714, 22% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

How does food truck competition compare to restaurants in ZIP 68003?

Food trucks are 33.3% of the food service market in ZIP 68003 (3 trucks vs. 6 restaurants). Well-established truck culture — differentiation is non-negotiable.

Home › Nebraska › ZIP 68003

Food Truck Costs Near Ashland, NE (68003)

Opportunity Score

60 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Profile

ZIP 68003 is a car-dependent urban area. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 68003 is an urban area. with a population of 4,953 and household incomes above the national median ($90,714). The area has 6 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

4,953

Population

$90,714

Median Income

+22% vs. national

Urban

Area Type

Median Age: 43.9 — older demographic, may prefer sit-down options.

College-Educated: 25.6% — balanced market for quality & value.

Competition

Food Trucks and related businesses in ZIP 68003.

Food Trucks

Low competition — room to establish

6.1 per 10K residents

Sit-Down Restaurants

12.1 per 10K residents

What this means: Food Trucks are 33.3% of the relevant market in ZIP 68003 (3 vs. 6 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$904

Median Gross Rent

$280 K

Median Home Value

Bank Branches

$130 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Low Competition, Proven Demand

Only 3 food trucks registered here against 6 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.