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Food Truck Market: ZIP 70062

Opportunity Score
61 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 70062 has decent foot traffic at 12.1/20 on the EPA walkability index. Income slightly below the national average ($51,477). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 70062 is an urban area with moderate foot traffic. with a population of 17,771 and household incomes near the national median ($51,477). There are 45 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

17,771
Population
$51,477
Median Income
-31% vs. national
Urban
Area Type
12.1/20
Foot Traffic
Walkable
Median Age: 35.1 — mixed-age market, broad menu appeal.
College-Educated: 10.8% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 70062.

24
Sit-Down Restaurants
13.5 per 10K residents
21
Fast Food / Counter
11.8 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,233
Median Gross Rent
$200 K
Median Home Value
2
Bank Branches
$260 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Price for the Market

This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $51,477.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits