How many food trucks are in ZIP 72712?

ZIP 72712 has 13 food trucks — a moderate level showing the market is active with room for differentiated concepts.

Is ZIP 72712 a good market for a food truck?

ZIP 72712 scores 77/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 72712?

The median household income in ZIP 72712 is $102,073, 37% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

How does food truck competition compare to restaurants in ZIP 72712?

Food trucks are 9.9% of the food service market in ZIP 72712 (13 trucks vs. 118 restaurants). Moderate truck presence with proven demand and room for new operators.

Home › Arkansas › ZIP 72712

Food Truck Costs Near Bentonville, AR (72712)

Opportunity Score

77 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Profile

ZIP 72712 is a car-dependent urban area. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 72712 is an urban area. with a population of 38,072 and household incomes well above the national median ($102,073). With 13 food trucks and 118 restaurants, this is an active food scene.

Area Profile

38,072

Population

$102,073

Median Income

+37% vs. national

Urban

Area Type

Median Age: 35.2 — mixed-age market, broad menu appeal.

College-Educated: 32.4% — balanced market for quality & value.

Competition

Food Trucks and related businesses in ZIP 72712.

Food Trucks

Moderate — proven market

3.4 per 10K residents

Sit-Down Restaurants

15.0 per 10K residents

Fast Food / Counter

16.0 per 10K residents

What this means: Food Trucks are 9.9% of the relevant market in ZIP 72712 (13 vs. 118 related businesses). Moderate presence with proven demand and room for new operators.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,197

Median Gross Rent

$400 K

Median Home Value

Bank Branches

$3.1 M deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.