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Food Truck Market: ZIP 80439

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 80439 is a car-dependent rural area — 6.4/20 on the EPA walkability index, 4.1 points below the national average. Population sits at 24,610. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 80439 is an rural area with low foot traffic. with a population of 24,610 and household incomes well above the national median ($156,218). There are 46 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

24,610
Population
$156,218
Median Income
+109% vs. national
Rural
Area Type
6.4/20
Foot Traffic
Car-Dependent
Median Age: 49.0 — older demographic, may prefer sit-down options.
College-Educated: 54.5% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 80439.

34
Sit-Down Restaurants
13.8 per 10K residents
12
Fast Food / Counter
4.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,962
Median Gross Rent
$900 K
Median Home Value
8
Bank Branches
$980 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Premium Pricing Holds Here

Income levels and education rates both point toward a market that will pay for quality. Specialty ingredients, dietary accommodations, and strong branding all command price premiums in this ZIP. Don't race to the bottom.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits