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Home New Mexico ZIP 87514

Food Truck Market: ZIP 87514

Opportunity Score
44 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 87514 is a car-dependent suburban market. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 87514 is an suburban area. with a population of 1,589 and household incomes near the national median ($71,556). There are 3 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

1,589
Population
$71,556
Median Income
-4% vs. national
Suburban
Area Type
Median Age: 60.6 — older demographic, may prefer sit-down options.
College-Educated: 44.2% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 87514.

3
Sit-Down Restaurants
18.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,544
Median Gross Rent
$550 K
Median Home Value

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits