Is ZIP 87828 a good market for a food truck?

ZIP 87828 scores 20/100 on our food truck opportunity index — a challenging market. The score is calculated from walkability, median income, population density, and existing food truck competition.

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Food Truck Costs Near Polvadera, NM (87828)

Opportunity Score

20 / 100 Challenging

Based on walkability, population density, income levels, and local business competition.

Market Profile

ZIP 87828 is a car-dependent rural area — walkability data unavailable. Population sits at 801. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 87828 is an rural area.

Area Profile

801

Population

Rural

Area Type

Median Age: 9.7 — young market, strong street food demand.

College-Educated: 4.9% — value-focused market, keep prices competitive.

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Price for the Market

This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $0.

Compare with Another ZIP

Side-by-side: opportunity score, income, walkability, competition, and rent.

Quick Facts

Area Type: Rural

Nearby Markets

Check Another Market

Or estimate costs with the FoodTruckCost calculator.

About This Data

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits