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Food Truck Market: ZIP 88114

Opportunity Score
50 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 88114 is a car-dependent suburban market. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 88114 is an suburban area. with a population of 30 and household incomes well above the national median ($119,000).

Area Profile

30
Population
$119,000
Median Income
+60% vs. national
Suburban
Area Type
Median Age: 34.6 — mixed-age market, broad menu appeal.
College-Educated: 43.3% — strong appetite for artisan/specialty food.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,130
2BR Fair Market Rent
Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $140–$340 in markets like this.

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Premium Pricing Holds Here

Income levels and education rates both point toward a market that will pay for quality. Specialty ingredients, dietary accommodations, and strong branding all command price premiums in this ZIP. Don't race to the bottom.

Quick Facts

Area Type
Suburban

vs. National Average

Median Income
+60% vs. $74,580

Nearby Markets

88267 13.3 mi
Pop: 1,437 $58,750 Walk: 5.2
88125 20.0 mi
Pop: 5

Check Another Market

Or estimate startup costs with our food truck cost calculator.

About This Data

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits