Home › California › ZIP 90815

Food Truck Market: ZIP 90815

Opportunity Score

84 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 90815 sits in the above-average walkability at 10.6/20 on the EPA index. Median income runs 61% above the national median — $119,716 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 90815 is an urban area with moderate foot traffic. with a population of 43,023 and household incomes well above the national median ($119,716). There are 73 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

43,023

Population

$119,716

Median Income

+61% vs. national

Urban

Area Type

10.6/20

Foot Traffic

Walkable

Median Age: 36.9 — mixed-age market, broad menu appeal.

College-Educated: 35.3% — balanced market for quality & value.

Competition

Food service establishments in ZIP 90815.

Sit-Down Restaurants

4.6 per 10K residents

Fast Food / Counter

12.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,372

Median Gross Rent

$930 K

Median Home Value

Bank Branches

$2.1 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.