FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 91214

Opportunity Score
88 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 91214 is an urban area with moderate foot traffic. with a population of 30,817 and household incomes well above the national median ($140,121). There are 29 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

30,817
Population
$140,121
Median Income
+88% vs. national
Urban
Area Type
12.5/20
Foot Traffic
Walkable
Median Age: 41.7 — older demographic, may prefer sit-down options.
College-Educated: 41.2% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 91214.

12
Sit-Down Restaurants
3.9 per 10K residents
17
Fast Food / Counter
5.5 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,455
Median Gross Rent
$1.1 M
Median Home Value
7
Bank Branches
$1.3 M deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits