Home › California › ZIP 92868

Food Truck Market: ZIP 92868

Opportunity Score

77 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 92868 has strong foot traffic at 13.8/20 on the EPA walkability index. Income near the national average ($89,050). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 92868 is an urban area with moderate foot traffic. with a population of 27,390 and household incomes above the national median ($89,050). There are 86 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

27,390

Population

$89,050

Median Income

+19% vs. national

Urban

Area Type

13.8/20

Foot Traffic

Walkable

Median Age: 33.1 — mixed-age market, broad menu appeal.

College-Educated: 25.0% — balanced market for quality & value.

Competition

Food service establishments in ZIP 92868.

Sit-Down Restaurants

11.0 per 10K residents

Fast Food / Counter

20.4 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,910

2BR Fair Market Rent

$2,356

Median Gross Rent

$710 K

Median Home Value

Bank Branches

$350 K deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $350–$550 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.