Food Truck Market: ZIP 93204
Market Profile
ZIP 93204 is a car-dependent suburban market. Walkability scores 5.0/20 — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.
Market Summary
ZIP 93204 is an suburban area with low foot traffic. with a population of 13,441 and household incomes near the national median ($52,986). There are 9 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
Competition
Food service establishments in ZIP 93204.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
What to Expect Here
Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.
This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $52,986.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
- Restaurants
- 9
vs. National Average
Nearby Markets
Check Another Market
Or estimate startup costs with our food truck cost calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits