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Food Truck Market: ZIP 94607

Opportunity Score

84 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 94607 sits in the top walkability tier at 15.8/20 on the EPA index. Median income runs 27% above the national median — $94,863 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 94607 is an urban area with high foot traffic. with a population of 28,804 and household incomes above the national median ($94,863). There are 124 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

28,804

Population

$94,863

Median Income

+27% vs. national

Urban

Area Type

15.8/20

Foot Traffic

Very Walkable

Median Age: 35.6 — mixed-age market, broad menu appeal.

College-Educated: 38.5% — balanced market for quality & value.

Competition

Food service establishments in ZIP 94607.

Sit-Down Restaurants

27.1 per 10K residents

Fast Food / Counter

16.0 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,014

Median Gross Rent

$720 K

Median Home Value

Bank Branches

$3.2 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.