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Food Truck Market: ZIP 95736

Opportunity Score

47 / 100 Fair

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 95736 is a car-dependent rural area — 6.0/20 on the EPA walkability index, 4.5 points below the national average. Population sits at 331. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 95736 is an rural area with low foot traffic. with a population of 331 and household incomes well above the national median ($190,670).

Area Profile

331

Population

$190,670

Median Income

+156% vs. national

Rural

Area Type

6.0/20

Foot Traffic

Car-Dependent

Median Age: 37.1 — mixed-age market, broad menu appeal.

College-Educated: 27.8% — balanced market for quality & value.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,262

Median Gross Rent

$-670 M

Median Home Value

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.