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Food Truck Market: ZIP 96063

Opportunity Score

32 / 100 Challenging

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 96063 is a car-dependent rural area — walkability data unavailable. Population sits at 107. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 96063 is an rural area. with a population of 107 and household incomes above the national median ($85,455).

Area Profile

107

Population

$85,455

Median Income

+15% vs. national

Rural

Area Type

Median Age: 48.6 — older demographic, may prefer sit-down options.

College-Educated: 49.5% — strong appetite for artisan/specialty food.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,350

2BR Fair Market Rent

$1,052

Median Gross Rent

Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $160–$360 in markets like this.

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.