Is ZIP 99354 a good market for a food truck?

ZIP 99354 scores 73/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 99354?

The median household income in ZIP 99354 is $88,601, 19% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

How much foot traffic can a food truck expect in ZIP 99354?

ZIP 99354 scores 11.5/20 on the EPA walkability index, rated "Walkable". Foot traffic is present. A consistent location near offices or transit can build a reliable customer base.

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Food Truck Market: ZIP 99354

Opportunity Score

73 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 99354 has decent foot traffic at 11.5/20 on the EPA walkability index. Income near the national average ($88,601). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 99354 is an urban area with moderate foot traffic. with a population of 25,577 and household incomes above the national median ($88,601). There are 15 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

25,577

Population

$88,601

Median Income

+19% vs. national

Urban

Area Type

11.5/20

Foot Traffic

Walkable

Median Age: 34.0 — mixed-age market, broad menu appeal.

College-Educated: 28.0% — balanced market for quality & value.

Competition

Food service establishments in ZIP 99354.

Sit-Down Restaurants

3.9 per 10K residents

Fast Food / Counter

2.0 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,590

2BR Fair Market Rent

$1,299

Median Gross Rent

$360 K

Median Home Value

Bank Branches

$50 K deposits

Commissary estimate: This is a higher-cost area. Monthly commissary kitchen rentals typically run $190–$390 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.