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Home Massachusetts ZIP 01604

Food Truck Market: ZIP 01604

Opportunity Score
56 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 01604 has strong foot traffic at 13.1/20 on the EPA walkability index. Income slightly below the national average ($73,505). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 01604 is an urban area with moderate foot traffic. with a population of 39,812 and household incomes near the national median ($73,505). The area has 84 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

39,812
Population
$73,505
Median Income
-1% vs. national
Urban
Area Type
13.1/20
Foot Traffic
Walkable
Median Age: 37.4 — mixed-age market, broad menu appeal.
College-Educated: 23.9% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 01604.

3
Food Trucks
Low competition — room to establish
0.8 per 10K residents
50
Sit-Down Restaurants
12.6 per 10K residents
34
Fast Food / Counter
8.5 per 10K residents
What this means: Food trucks are 3.4% of the food scene here (3 trucks vs. 84 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,584
Median Gross Rent
$350 K
Median Home Value
7
Bank Branches
$670 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 3 food trucks registered here against 84 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits