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Showing results for ZIP 77655 (TX)
Home Massachusetts ZIP 01608

Food Truck Market: ZIP 01608

Opportunity Score
43 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 01608 is a car-dependent urban area. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 01608 is an urban area. with a population of 4,932 and household incomes below the national median ($45,687). The area has 23 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

4,932
Population
$45,687
Median Income
-39% vs. national
Urban
Area Type
Median Age: 28.7 — young market, strong street food demand.
College-Educated: 24.6% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 01608.

3
Food Trucks
Low competition — room to establish
6.1 per 10K residents
13
Sit-Down Restaurants
26.4 per 10K residents
10
Fast Food / Counter
20.3 per 10K residents
What this means: Food trucks are 11.5% of the food scene here (3 trucks vs. 23 restaurants). Well-established truck culture — you'll need a strong concept to stand out.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,491
Median Gross Rent
$150 K
Median Home Value
10
Bank Branches
$2.1 M deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Price for the Market

This is a price-sensitive ZIP. Operators who succeed here lead with value — generous portions, clear value signals, combo deals. A $15 entrée is a hard sell when the median income is $45,687.

Low Competition, Proven Demand

Only 3 food trucks registered here against 23 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits