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Home Massachusetts ZIP 01852

Food Truck Market: ZIP 01852

Opportunity Score
76 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 01852 has strong foot traffic at 14.5/20 on the EPA walkability index. Income near the national average ($80,906). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 01852 is an urban area with moderate foot traffic. with a population of 37,144 and household incomes above the national median ($80,906). There are 58 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

37,144
Population
$80,906
Median Income
+8% vs. national
Urban
Area Type
14.5/20
Foot Traffic
Very Car-Dependent
Median Age: 38.2 — mixed-age market, broad menu appeal.
College-Educated: 23.4% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 01852.

30
Sit-Down Restaurants
8.1 per 10K residents
28
Fast Food / Counter
7.5 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,581
Median Gross Rent
$420 K
Median Home Value
9
Bank Branches
$1.2 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits