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Food Truck Market: ZIP 01854

Opportunity Score

73 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 01854 has strong foot traffic at 14.2/20 on the EPA walkability index. Income slightly below the national average ($72,709). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 01854 is an urban area with moderate foot traffic. with a population of 30,081 and household incomes near the national median ($72,709). There are 25 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

30,081

Population

$72,709

Median Income

-3% vs. national

Urban

Area Type

14.2/20

Foot Traffic

Very Car-Dependent

Median Age: 32.8 — mixed-age market, broad menu appeal.

College-Educated: 19.2% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 01854.

Sit-Down Restaurants

4.0 per 10K residents

Fast Food / Counter

4.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,487

Median Gross Rent

$410 K

Median Home Value

Bank Branches

$250 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.