Home › Massachusetts › ZIP 01915

Food Truck Market: ZIP 01915

Opportunity Score

68 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 01915 sits in the above-average walkability at 14.2/20 on the EPA index. Median income runs 41% above the national median — $104,918 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 01915 is an urban area with moderate foot traffic. with a population of 41,994 and household incomes well above the national median ($104,918). The area has 85 restaurants and just 4 food trucks — low competition with strong demand signals.

Area Profile

41,994

Population

$104,918

Median Income

+41% vs. national

Urban

Area Type

14.2/20

Foot Traffic

Very Car-Dependent

Median Age: 38.5 — mixed-age market, broad menu appeal.

College-Educated: 35.8% — balanced market for quality & value.

Competition

Food service establishments in ZIP 01915.

Food Trucks

Low competition — room to establish

1.0 per 10K residents

Sit-Down Restaurants

11.4 per 10K residents

Fast Food / Counter

8.8 per 10K residents

What this means: Food trucks are 4.5% of the food scene here (4 trucks vs. 85 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,770

Median Gross Rent

$650 K

Median Home Value

Bank Branches

$2.1 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 4 food trucks registered here against 85 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.