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Food Truck Market: ZIP 10606

Opportunity Score

87 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 10606 sits in the above-average walkability at 13.6/20 on the EPA index. Median income runs 51% above the national median — $112,270 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 10606 is an urban area with moderate foot traffic. with a population of 17,341 and household incomes well above the national median ($112,270). There are 23 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

17,341

Population

$112,270

Median Income

+51% vs. national

Urban

Area Type

13.6/20

Foot Traffic

Walkable

Median Age: 36.2 — mixed-age market, broad menu appeal.

College-Educated: 32.9% — balanced market for quality & value.

Competition

Food service establishments in ZIP 10606.

Sit-Down Restaurants

10.4 per 10K residents

Fast Food / Counter

2.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,561

Median Gross Rent

$680 K

Median Home Value

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.