Home › New York › ZIP 10704

Food Truck Market: ZIP 10704

Opportunity Score

85 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 10704 sits in the above-average walkability at 14.0/20 on the EPA index. Median income runs 43% above the national median — $106,786 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 10704 is an urban area with moderate foot traffic. with a population of 31,921 and household incomes well above the national median ($106,786). There are 67 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

31,921

Population

$106,786

Median Income

+43% vs. national

Urban

Area Type

14.0/20

Foot Traffic

Very Car-Dependent

Median Age: 41.6 — older demographic, may prefer sit-down options.

College-Educated: 26.3% — balanced market for quality & value.

Competition

Food service establishments in ZIP 10704.

Sit-Down Restaurants

9.7 per 10K residents

Fast Food / Counter

11.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,906

Median Gross Rent

$530 K

Median Home Value

Bank Branches

$1.8 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.