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Food Truck Market: ZIP 12406

Opportunity Score
28 / 100 Challenging
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 12406 is a car-dependent rural area — walkability data unavailable. Population sits at 609. Street corners won't work here. Operators who survive in markets like this run catering contracts, brewery residencies, and corporate campus routes. Walk-up customers are a bonus, not a revenue plan.

Market Summary

ZIP 12406 is an rural area. with a population of 609 and household incomes near the national median ($65,643). There are 3 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

609
Population
$65,643
Median Income
-12% vs. national
Rural
Area Type
Median Age: 52.5 — older demographic, may prefer sit-down options.
College-Educated: 15.8% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 12406.

3
Sit-Down Restaurants
49.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,540
2BR Fair Market Rent
$816
Median Gross Rent
$260 K
Median Home Value
Commissary estimate: This is a higher-cost area. Monthly commissary kitchen rentals typically run $180–$380 in markets like this.

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits