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Food Truck Market: ZIP 13069

Opportunity Score

58 / 100 Fair

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 13069 has strong foot traffic at 14.5/20 on the EPA walkability index. Income slightly below the national average ($63,156). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 13069 is an suburban area with moderate foot traffic. with a population of 23,176 and household incomes near the national median ($63,156). With 6 food trucks and 27 restaurants, this is an active food scene.

Area Profile

23,176

Population

$63,156

Median Income

-15% vs. national

Suburban

Area Type

14.5/20

Foot Traffic

Very Car-Dependent

Median Age: 41.7 — older demographic, may prefer sit-down options.

College-Educated: 13.4% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 13069.

Food Trucks

Moderate — proven market

2.6 per 10K residents

Sit-Down Restaurants

5.2 per 10K residents

Fast Food / Counter

6.5 per 10K residents

What this means: Food trucks are 18.2% of the food scene here (6 trucks vs. 27 restaurants). Well-established truck culture — you'll need a strong concept to stand out.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,180

2BR Fair Market Rent

$878

Median Gross Rent

$110 K

Median Home Value

Bank Branches

$300 K deposits

Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $140–$340 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.