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Food Truck Market: ZIP 32256

Opportunity Score

68 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 32256 has decent foot traffic at 11.1/20 on the EPA walkability index. Income slightly below the national average ($73,203). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 32256 is an urban area with moderate foot traffic. with a population of 55,510 and household incomes near the national median ($73,203). There are 148 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

55,510

Population

$73,203

Median Income

-2% vs. national

Urban

Area Type

11.1/20

Foot Traffic

Walkable

Median Age: 34.2 — mixed-age market, broad menu appeal.

College-Educated: 38.2% — balanced market for quality & value.

Competition

Food service establishments in ZIP 32256.

Sit-Down Restaurants

15.0 per 10K residents

Fast Food / Counter

11.7 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,030

2BR Fair Market Rent

$1,586

Median Gross Rent

$360 K

Median Home Value

Bank Branches

$4 M deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $240–$440 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.