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Food Truck Market: ZIP 55808

Opportunity Score

64 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 55808 has decent foot traffic at 11.6/20 on the EPA walkability index. Income slightly below the national average ($59,808). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 55808 is an urban area with moderate foot traffic. with a population of 5,325 and household incomes near the national median ($59,808).

Area Profile

5,325

Population

$59,808

Median Income

-20% vs. national

Urban

Area Type

11.6/20

Foot Traffic

Walkable

Median Age: 41.7 — older demographic, may prefer sit-down options.

College-Educated: 15.3% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,130

2BR Fair Market Rent

$933

Median Gross Rent

$160 K

Median Home Value

Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $140–$340 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.