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Food Truck Market: ZIP 70130

Opportunity Score

61 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 70130 has strong foot traffic at 15.0/20 on the EPA walkability index. Income near the national average ($80,212). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 70130 is an urban area with high foot traffic. with a population of 12,560 and household incomes above the national median ($80,212). The area has 245 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

12,560

Population

$80,212

Median Income

+8% vs. national

Urban

Area Type

15.0/20

Foot Traffic

Very Walkable

Median Age: 39.5 — mixed-age market, broad menu appeal.

College-Educated: 53.6% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 70130.

Food Trucks

Low competition — room to establish

2.4 per 10K residents

170

Sit-Down Restaurants

135.4 per 10K residents

Fast Food / Counter

59.7 per 10K residents

What this means: Food trucks are 1.2% of the food scene here (3 trucks vs. 245 restaurants). Mobile food is underrepresented — customers have few options.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,473

Median Gross Rent

$560 K

Median Home Value

Bank Branches

$11 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 3 food trucks registered here against 245 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.