How many food trucks are in ZIP 83442?

There are 3 food trucks registered in ZIP 83442. Competition is low, which is a favorable signal for operators entering this market.

Is ZIP 83442 a good market for a food truck?

ZIP 83442 scores 57/100 on our food truck opportunity index — a fair market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 83442?

The median household income in ZIP 83442 is $84,328, 13% above the national median of $74,580. Higher incomes support premium pricing and specialty food concepts.

How does food truck competition compare to restaurants in ZIP 83442?

Food trucks are 15.8% of the food service market in ZIP 83442 (3 trucks vs. 16 restaurants). Well-established truck culture — differentiation is non-negotiable.

Home › Idaho › ZIP 83442

Food Truck Costs Near Rigby, ID (83442)

Opportunity Score

57 / 100 Fair

Based on walkability, population density, income levels, and local business competition.

Market Profile

ZIP 83442 is a car-dependent urban area. Walkability scores low — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 83442 is an urban area. with a population of 24,829 and household incomes above the national median ($84,328). The area has 16 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

24,829

Population

$84,328

Median Income

+13% vs. national

Urban

Area Type

Median Age: 31.8 — mixed-age market, broad menu appeal.

College-Educated: 17.4% — value-focused market, keep prices competitive.

Competition

Food Trucks and related businesses in ZIP 83442.

Food Trucks

Low competition — room to establish

1.2 per 10K residents

Sit-Down Restaurants

1.2 per 10K residents

Fast Food / Counter

5.2 per 10K residents

What this means: Food Trucks are 15.8% of the relevant market in ZIP 83442 (3 vs. 16 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,098

Median Gross Rent

$380 K

Median Home Value

Bank Branches

$360 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.

Low Competition, Proven Demand

Only 3 food trucks registered here against 16 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.