Food Truck Market: ZIP 90043
Opportunity Score
68
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 90043 is an urban area with moderate foot traffic. with a population of 42,377 and household incomes near the national median ($64,792). There are 36 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
42,377
Population
$64,792
Median Income
-13% vs. national
Urban
Area Type
13.1/20
Foot Traffic
Walkable
Median Age: 42.5 —
older demographic, may prefer sit-down options.
College-Educated: 23.1% —
value-focused market, keep prices competitive.
Competition
Food service establishments in ZIP 90043.
7
Sit-Down Restaurants
1.7 per 10K residents
29
Fast Food / Counter
6.8 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,494
Median Gross Rent
$900 K
Median Home Value
4
Bank Branches
$300 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Restaurants
- 36
- Bank Branches
- 4
vs. National Average
Median Income
-13% vs. $74,580
Walkability
+2.6 pts vs. national avg
Nearby Markets
90008
1.6 mi
Pop: 33,252
$61,846
Walk: 11.8
90302
1.6 mi
Pop: 29,003
$73,777
Walk: 13.8
90305
2.1 mi
Pop: 14,708
$92,665
Walk: 13.5
90062
2.1 mi
Pop: 32,715
$67,701
Walk: 15.0
90056
2.3 mi
Pop: 8,543
$133,048
Walk: 13.3
90301
2.7 mi
Pop: 36,060
$65,806
Walk: 14.8
90047
2.9 mi
Pop: 50,974
$71,664
Walk: 14.2
90016
3.0 mi
Pop: 46,457
$73,516
Walk: 15.2
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits