FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 90303

Opportunity Score
72 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 90303 is an urban area with moderate foot traffic. with a population of 22,727 and household incomes near the national median ($72,815). There are 39 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

22,727
Population
$72,815
Median Income
-2% vs. national
Urban
Area Type
13.8/20
Foot Traffic
Walkable
Median Age: 36.1 — mixed-age market, broad menu appeal.
College-Educated: 11.6% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 90303.

8
Sit-Down Restaurants
3.5 per 10K residents
31
Fast Food / Counter
13.6 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,749
Median Gross Rent
$790 K
Median Home Value
6
Bank Branches
$620 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits