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Food Truck Market: ZIP 90743

Opportunity Score

65 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 90743 sits in the top walkability tier at 16.8/20 on the EPA index. Median income runs 129% above the national figure — $170,966 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 90743 is an urban area with high foot traffic. with a population of 468 and household incomes well above the national median ($170,966).

Area Profile

468

Population

$170,966

Median Income

+129% vs. national

Urban

Area Type

16.8/20

Foot Traffic

Very Walkable

Median Age: 52.0 — older demographic, may prefer sit-down options.

College-Educated: 38.0% — balanced market for quality & value.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,521

Median Gross Rent

$1.7 M

Median Home Value

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.