Food Truck Market: ZIP 91201
Opportunity Score
76
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 91201 is an urban area with moderate foot traffic. with a population of 22,394 and household incomes above the national median ($82,301). There are 32 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
22,394
Population
$82,301
Median Income
+10% vs. national
Urban
Area Type
13.2/20
Foot Traffic
Walkable
Median Age: 40.5 —
older demographic, may prefer sit-down options.
College-Educated: 26.0% —
balanced market for quality & value.
Competition
Food service establishments in ZIP 91201.
12
Sit-Down Restaurants
5.4 per 10K residents
20
Fast Food / Counter
8.9 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$2,139
Median Gross Rent
$1.2 M
Median Home Value
2
Bank Branches
$480 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Restaurants
- 32
- Bank Branches
- 2
vs. National Average
Median Income
+10% vs. $74,580
Walkability
+2.7 pts vs. national avg
Nearby Markets
91502
1.4 mi
Pop: 11,652
$52,473
Walk: 15.8
91501
1.6 mi
Pop: 19,016
$91,936
Walk: 12.6
91202
1.9 mi
Pop: 22,504
$96,459
Walk: 12.8
91203
2.2 mi
Pop: 16,856
$82,364
Walk: 15.8
91506
2.4 mi
Pop: 18,612
$105,955
Walk: 14.4
91210
2.8 mi
Pop: 312
$107,656
Walk: 15.8
90027
3.0 mi
Pop: 46,558
$94,521
Walk: 14.5
91204
3.1 mi
Pop: 17,857
$74,144
Walk: 14.9
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits