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Food Truck Market: ZIP 91340

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 91340 has strong foot traffic at 14.0/20 on the EPA walkability index. Income near the national average ($85,261). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 91340 is an urban area with moderate foot traffic. with a population of 33,424 and household incomes above the national median ($85,261). There are 66 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

33,424
Population
$85,261
Median Income
+14% vs. national
Urban
Area Type
14.0/20
Foot Traffic
Very Car-Dependent
Median Age: 37.4 — mixed-age market, broad menu appeal.
College-Educated: 9.4% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 91340.

21
Sit-Down Restaurants
6.3 per 10K residents
45
Fast Food / Counter
13.5 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,813
Median Gross Rent
$660 K
Median Home Value
5
Bank Branches
$970 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits