FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 91770

Opportunity Score
58 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 91770 is an urban area with moderate foot traffic. with a population of 58,382 and household incomes above the national median ($75,000). The area has 129 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

58,382
Population
$75,000
Median Income
+1% vs. national
Urban
Area Type
13.7/20
Foot Traffic
Walkable
Median Age: 44.5 — older demographic, may prefer sit-down options.
College-Educated: 16.6% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 91770.

3
Food Trucks
Low competition — room to establish
0.5 per 10K residents
65
Sit-Down Restaurants
11.1 per 10K residents
64
Fast Food / Counter
11.0 per 10K residents
What this means: Food trucks are 2.3% of the food scene here (3 trucks vs. 129 restaurants). Mobile food is underrepresented — customers have few options.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,847
Median Gross Rent
$790 K
Median Home Value
8
Bank Branches
$1.5 M deposits

Quick Facts

Area Type
Urban
Foot Traffic
Walkable
Food Trucks
3
Restaurants
129
Bank Branches
8

vs. National Average

Median Income
+1% vs. $74,580
Walkability
+3.2 pts vs. national avg
Food Trucks
3 vs. ~3 median

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits